The Upreneur podcast has partnered up with SCORE, hosted by Jeremy Straub, to help bring engaging conversations with today’s top leaders and business owners. In today’s episode, we spoke with Stacey Moore, the commissioner and founder of the American Cornhole League. We talked about how his family had started a semi-pro basketball league that ended up failing. Stacey was able to take those learning on what had worked before and transferred it to the ACL. He started his research and development by going to college tailgates to see if there was proof of concept. Do you know what goes great with tailgates? Cornhole! He created a point system model that would allow any player to be eligible for the championships. Their matches are featured on ESPN 3 or EPSN 2.
Cornhole is not just your backyard or bar game anymore - this is the real thing! They have a 3 year deal on ESPN and are one of the most popular sports on the network. Even celebrities are interested. Take a look at what Country Music Superstar Jake Owen had to say about them.
Despite COVID-19 going on, the ACL is growing FAST. We have been one of the ONLY LIVE sports taking place. ESPN committed 4 hours of LIVE programming to us each of the past 6 weeks and social media has been eating it up! 55,000 cornhole players in the country. ALL have unique stories.
The ACL for the past two seasons has been focused on delivering an equal pay initiative. We created the Women's Doubles Division in 2018 which was an additional division that women could compete in. Even though women are also allowed to compete in the Pro Division, offering a second women's doubles division that matched the payout of the Pro Division gives women the best possible opportunity to earn equal or more money in comparison to their male competitors.
Check out this sizzle reel for the league - https://vimeo.com/iplaycornhole/review/366333410/6969191cff
Check out this story on Forbes, E News and Variety
Website
http://www.iplaycornhole.com/
Facebook
https://www.facebook.com/iplaycornhole
Twitter
https://twitter.com/iplaycornhole
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